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REBRAND

Sun FM / Tumeke FM

ABOUT SUN FM

Sun FM 106.5 is a local community radio station based in Whakatāne, and broadcasts from its studios in to the Bay of Plenty region. They are a great bunch of people, very funky, energetic and creative! But their brand didn't represent them and was used inconsistently by their various talented and creative employees. Our aim was to delve into who they are and get their brand to represent them, but also give them the tools to use to allow various creatives to work with the brand and keep outcomes consistent.

This brand also need to work in conjunction with Tumeke FM.

ABOUT TUMEKE FM

Tumeke FM 96.9 is based in Whakatāne reporting and connecting with Kohanga Reo, Kura, Wananga, whanau, hapu and the Marae. They are real, community focused and grass roots connected.

We needed a new brand that represented their real voice that could sit along the Sun FM brand as they work as a cohesive whole. 

Ehara taku toa i te toa takitahi, he toa takitini”
“My stealth is not of one but of many”

BEFORE

OUR SOLUTION

After

Before Sun FM logo
After

Before Tumeke FM logo
After

Before Sun FM logo
After

Before Tumeke FM logo

STATIONERY

VEHICLE BRANDING

"Antz and Nolene are the best. Sons of Serif took our SunFM and TumekeFM rebrand to the next level. Designed and created new logos, graphics for signage, promotional material and our vehicles which we love and have so many people compliment them. They listen and understand and have become part of our SunFM and TumekeFM whanau. Thank you for making us look amazing Sons of Serif."

Julie Kururangi
Sun FM and Tumeke FM

RECENT PUBLICATIONS



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Let's talk about what you need! We can help you with all of your graphic design requirements - whether it's a logo, a full branding package, designing your annual report or a print job.

Drop us a linewe'll book a time to meet so we can go over your exact requirements and then provide you with a free quote and a timeline.